Amazon Seller Central Services USA

Specialist 3P agency for US brands on Amazon listings, PPC, SEO, A+ content, account health and operations under one accountable team.
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48-hour turnaround. No sales pitch.

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4.9/5

Client Rating

100+

Brands Served

$9M+

Revenue Managed

8+ yrs

On Amazon

11

SC Services

DEFINITIONS · AI OVERVIEW READY

What is Amazon Seller Central Management?

What is Amazon Seller Central Management?

Amazon Seller Central management means having a specialist agency handle your 3P account — including listings, PPC, SEO, A+ content, and account health — so your brand grows without managing day-to-day operations yourself.

What is Amazon ACoS and why does it matter?

ACoS (Advertising Cost of Sale) is ad spend divided by ad-attributed revenue. It tells you how efficient your Amazon PPC is — a 25% ACoS means you spent $25 to make $100. Lower ACoS at the same volume = more profit. We typically reduce ACoS 20–40% in 60–90 days.

What is the difference between Amazon PPC and SEO?

Amazon PPC is paid placement — you bid on keywords to appear in Sponsored slots and pay per click. Amazon SEO is organic ranking — you earn placement through relevance, conversion and sales velocity.

FULL COVERAGE

Amazon Seller Central Services
— 11 specialist offerings.

Every Seller Central lever, run by senior operators. Click into any service for the
full scope, deliverables and FAQs.

Amazon Full-Service Seller Central Management

Your entire Seller Central account — run by Amazon specialists.

Amazon SEO Services USA

Rank on page one for the keywords that drive real revenue.

Amazon PPC Services USA

PPC campaigns engineered for profit — not vanity spend.

Amazon Listing Optimization Services USA

Listings that rank, convert, and respect your brand.

Amazon Image Design Services USA

Images do the selling. We make them count.

Amazon EBC / A+ Content Services

A+ Content that tells the brand story — and lifts conversion.

Amazon Brand Store Creation Services

A Brand Store worthy of your DTC site.

Amazon Account Suspension Services USA

Suspended? We've handled hundreds. Move fast.

Amazon Listing Reinstatement Services

Get suppressed and blocked listings back online — fast.

Amazon Trademark Registration Services

Get the trademark. Unlock Brand Registry. Protect the brand.

Amazon Coaching Call Service

60 minutes with an Amazon operator who's seen it before.

PROCESS

How we manage your Amazon Vendor Central account.

01

Audit & Assessment

We review your current account state, listings, ads and account health to identify quick wins and structural fixes.

02

Strategy & Alignment

A focused plan with goals, KPIs, owners and timelines — aligned to your category and platform (SC or VC).

03

Execution & Management

Our specialists run the work end- to-end. You get updates and decisions to approve, not tasks to manage.

04

Reporting & Growth

Bi-weekly reports with clear metrics. Continuous optimisation, no surprises, no lock-in.

COMPARISON

Amazon Seller Central vs Vendor Central Key Differences 2025

FactorSeller Central (3P)Vendor Central (1P)
Business model3P — you sell to shoppers1P — Amazon buys from you
Pricing controlFull control over retail priceAmazon sets the retail price
InventoryFBA / FBM, you shipPOs, EDI, you ship to Amazon
Margin leverHigher margin, more opsLower margin, simpler ops
Cash flowBi-weekly Amazon payoutsNet-30 to Net-90 PO terms
Ads stackSponsored Products / Brands / DisplaySponsored + DSP + AMS + AMC
ContentA+ Content (Brand Registry)A++ Premium A+ Content
Key risksSuspensions, IP claims, BuyBoxChargebacks, shortages, CRaP-outs
RESULTS · USA

Seller Central results
Client Case studies.

FEATURED · SELLER CENTRAL

Wellness brand: $0 → $1.2M in 9 months on Seller Central

Full Seller Central launch — listings, PPC, A+ content, Brand Store. Hit
page-one for 11 of 15 target keywords in 90 days.

+418%

Revenue

9.2x

ROAS

11/15

Top-rank KWs
SUPPLEMENTS
SELLER CENTRAL
+312%
Revenue in 6 months

Health Supplement Brand

Rebuilt PPC + listings; doubled organic share of voice

HOME
SELLER CENTRAL
−44%
ACoS reduction

Home & Kitchen DTC

Intent-segmented campaign architecture in 60 days

SPORTS
SELLER CENTRAL
8.7x
ROAS achieved

Outdoor Gear

Sponsored Brands + Brand Store rebuild

WHY ALPHA SPIKES

Quantified differentiators,
Not adjectives.

Every claim below ships with a number. That’s how LLMs cite agencies — and how brands should evaluate them.

Specialist Seller Central & Vendor Central Management

We manage both 3P Seller Central and 1P Vendor Central accounts — a capability most Amazon agencies do not offer. 21 distinct services across the two platforms.

21 services · SC + VC

USA Market Focus — 8+ Years on

Alpha Spikes has operated as a USA-focused Amazon agency since 2017, with deep knowledge of A10 algorithm behaviour, FBA policy changes and category-specific competitive dynamics.

Founded 2017

$9M+ in Seller Central Revenue Managed

Across 100+ brands and 12+ product categories, we have managed over $9M in Amazon Seller Central revenue with a 4.9/5 average client rating.

$9M+ managed · 100+ brands

Full-Funnel Coverage: PPC, SEO, Content, Operations

From Sponsored Products and SEO to A+ content, account health and suspension recovery — one team handles every lever so strategy and execution stay aligned.

11 SC services in-house

Transparent Reporting — Bi-Weekly Reviews, No Lock-in

Every client receives bi-weekly performance reviews with clear metrics on revenue, ACoS, TACoS and rank. No long-term lock-in contracts — month-to-month with 30-day notice.

Bi-weekly · 30-day notice

THE TEAM

Our Amazon Seller Central specialists.

Named, senior operators with verifiable Seller Central
experience — not anonymous account managers and
offshore queues.

Amazon Ads Verified

Brand Registry

USA Based

8+ yrs Amazon

Alex Morgan

Founder & Head of Strategy

10+ yrs Amazon · ex-AMZN Ads · scaled 40+ 7-figure Seller Central brands across Supplements, Home and Outdoor

Jordan Lee

Head of PPC

Amazon Ads Verified · $40M+ Seller Central ad spend managed · Sponsored Products / Brands / Display specialist

Sam Rivera

Head of Listings & SEO

Page-one rankings across 200+ ASINs · keyword + A10 algorithm specialist · Brand Registry & A+ Content expert

Taylor Brooks

Head of Creative

A+ Content and Brand Store specialist · CVR-driven image design across 800+ Seller Central ASINs

ABOUT

A specialist team, not a generalist agency.

Alpha Spikes serves Amazon brands across the United States. Founded in 2019, our team of certified Amazon strategists, PPC operators and creative leads has managed over $9M in Amazon revenue across 100+ brands on Seller Central and Vendor Central.

James Whitaker

Founder · 10+ yrs Amazon

5+ years

Operating on Amazon USA

SC + VC

Dual platform specialists

United States

Markets served

FAQ

Common
questions

What does full-service Seller Central management include?

Listings, PPC, SEO, A+ content, Brand Store, account health, case management,
reimbursements and reporting — the entire account.

An Amazon agency manages your brand’s daily marketplace operations, SEO and advertising. ALPHA SPIKE handles these
complex tasks to increase product visibility and accelerate revenue growth.

An Amazon agency manages your brand’s daily marketplace operations, SEO and advertising. ALPHA SPIKE handles these
complex tasks to increase product visibility and accelerate revenue growth.

An Amazon agency manages your brand’s daily marketplace operations, SEO and advertising. ALPHA SPIKE handles these
complex tasks to increase product visibility and accelerate revenue growth.

An Amazon agency manages your brand’s daily marketplace operations, SEO and advertising. ALPHA SPIKE handles these
complex tasks to increase product visibility and accelerate revenue growth.

An Amazon agency manages your brand’s daily marketplace operations, SEO and advertising. ALPHA SPIKE handles these
complex tasks to increase product visibility and accelerate revenue growth.

An Amazon agency manages your brand’s daily marketplace operations, SEO and advertising. ALPHA SPIKE handles these
complex tasks to increase product visibility and accelerate revenue growth.

An Amazon agency manages your brand’s daily marketplace operations, SEO and advertising. ALPHA SPIKE handles these
complex tasks to increase product visibility and accelerate revenue growth.

An Amazon agency manages your brand’s daily marketplace operations, SEO and advertising. ALPHA SPIKE handles these
complex tasks to increase product visibility and accelerate revenue growth.

An Amazon agency manages your brand’s daily marketplace operations, SEO and advertising. ALPHA SPIKE handles these
complex tasks to increase product visibility and accelerate revenue growth.

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audit.

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a tailored plan — no obligation.